For our Synesty training on 10.05.2019 in Jena we were allowed to film a presentation by Andreas Werner (SLV GmbH) and are now finally happy to publish it for you.
It was about automatic text generation in interaction with Synesty.
If a company has many products and wants to sell them online, meaningful, longer product texts are indispensable. Thanks to automated text generation, considerable cost savings are now possible - while at the same time increasing quality and expanding the possibilities for subsequent adaptation. This is where the software Synesty comes into play. With this solution, corresponding data sets can be generated step by step - at high speed.
In order to implement the project of automatic text generation, a product information management system (PIM) was needed as a starting point. A PIM system provides product information from different sources and can distribute it to different sales channels. SLV GmbH](https://www.slv.com/en-us.html) uses the open source PIM system Akeneo for its implementation. Akeneo is user-friendly, offers efficient data management and allows the connection to third-party systems.
The second key point of the project's implementation is the self-service platform textengine.io. This generates natural texts from structured data using artificial intelligence. How Andreas Werner implemented the automatic text generation with the help of Synesty, he explains in this video.we wish you a lot of fun watching!
Translated with www.DeepL.com/Translator (free version)