Automate your address verification with the new Synesty Loqate add-on
Our common enemy: poor data quality
Incorrect addresses are more than just a minor flaw in e-commerce, they cost money. Every incorrectly entered or incomplete address can lead to failed deliveries, returns and lost customers. According to the Loqate website, companies lose an average of €11.7 million per year due to poor data quality. Incorrect deliveries due to inadequate data cost US retailers an average of €179,872 per year. And the worst thing is that 54% of customers have turned their backs on a company at least once because of data-related problems. Just like Synesty, Loqate is convinced that in e-commerce, where every click and every delivery counts, clean data is not just nice to have, but crucial for business success.
What is Loqate?
Loqate is a leading address validation and location data solution that helps businesses worldwide capture and maintain accurate and reliable address information. The tool detects typos, completes missing details, standardises formats and ensures that addresses worldwide are correct, complete and deliverable. Through real-time verification directly during data entry, such as during the checkout process or registration, Loqate improves data quality at the source. With the help of AI-powered features such as fuzzy matching, AI parsing and one of the world’s largest verified address databases, addresses are automatically recognised, corrected and validated.
The result:
✅ Fewer shipping errors and returns
✅ Faster order processing
✅ Higher customer satisfaction
Whether in e-commerce, retail or B2B, Loqate provides reliable customer data that makes your business more efficient and profitable.
The perfect combination: Loqate & Synesty
When it comes to clean and automated data flows, Loqate and Synesty complement each other perfectly. While Synesty consolidates, cleanses and automatically exchanges product, order and customer data between your systems, Loqate ensures that this data is accurate and deliverable. Together, we form a powerful duo. With our add-on from Loqate, you can integrate automated address verification and correction directly into your Synesty workflows. This automatically prevents shipping errors, reduces returns and increases customer satisfaction.
What can you do with the Synesty Loqate add-on?
With the new Synesty Loqate add-on, you can automate your address verification across all systems, such as online shops, marketplaces, ERP or CRM. The add-on checks, verifies and optimises address data, ensuring error-free, standardised and deliverable addresses in all your workflows. With Synesty, you can, for example, retrieve order and customer data from marketplaces such as Amazon, eBay or OTTO and use the add-on to check how reliable an address is before it enters your shipping or ERP process. You can find out how to set up the add-on in our documentation.
The advantages of such a process:
→ Fewer shipping errors
→ Lower return rates
→ Clean customer data across all systems
👉 You can find step-by-step instructions for setup in our documentation.
Why the new Synesty Loqate add-on is a must-have for your workflows:
- Evaluation of address quality, e.g. completeness, plausibility
- Standardisation of address formats & removal of typos
- Suggestions for completing missing information
- Support for over 250 countries and territories, including correct formats and rules
- Provides verified data for further processing in other systems
Try it free for 90 days, with 3,000 free address lookups!
Our partner Loqate has a special trial offer for you: You can now try Loquate free of charge for 90 days, including an extended trial quota of a total of 3,000 free address lookups during this period!
Here’s how it works:
- Create a Loquate account
- Send a short email to synesty@gbg.com with your account number and the subject line ‘90-day free trial’
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Last updated 2025-10-21


